"What I represent every time I set out to achieve something is myself."Maya Angelou
Crystal Rouhani joined Turnberry in 2005 and currently serves as Vice President, Retail and Business Development. In this position, Rouhani directs marketing efforts for Aventura Mall, one of the country’s largest and most successful shopping centers. She builds and maintains relationships with the mall’s 300+ retailers and restaurants, as well as oversees content creation, public relations, social media, digital media, and more.
Rouhani led the expansion of Turnberry Media, a multi-faceted, multi-million-dollar agency with key global partnerships that enables brands to influence and capture the right audiences at Aventura Mall and other properties. She directs the team’s multi-platform sales and marketing program which includes retail’s largest digital media network, Out of Home media and an array of experiential activations. Rouhani has executed international marketing initiatives in South Florida and throughout key markets in the U.S., Latin America, and Europe.
Rouhani earned her B.A. in marketing at the University of Central Florida.