One of the country’s most highly regarded real estate developers, Jeffrey Soffer has been dedicated to Turnberry’s growth for more than 25 years. His vision and influence can be seen in the development of numerous award-winning projects in South Florida and abroad.
Soffer led the $1 billion expansion and renovation of the company’s landmark Fontainebleau Miami Beach, transforming the iconic resort into one of the country’s most sought-after beachfront playgrounds. Famed for architect Morris Lapidus’ emblematic curvilinear façade and whimsical interior elements, the 1,504-room resort now includes two new luxury all-suite towers; 12 restaurants and lounges; a 40,000-square-foot spa; and a dramatic oceanfront poolscape.
Soffer also has created numerous South Florida residential landmarks, including Turnberry Ocean Colony, Porto Vita, Fontainebleau II and Fontainebleau III, Turnberry Village and more; brought his company’s “mansions in the sky” concept to Las Vegas, creating the first high-rise condominium community overlooking The Strip; partnered with MGM Mirage to build The Residences at MGM Grand, which includes three sold-out and completed 40-story towers on the Las Vegas casino-hotel property; and expanded the company into suburban Washington D.C. and The Bahamas with successful high-rise residential developments. Currently Soffer is spearheading development of Turnberry Ocean Club Residences in Sunny Isles Beach, a new 54-story ultra-luxurious high-rise tower on the ocean featuring 154 residences ranging from 2,750 to 10,000 square feet.
Soffer also oversees Turnberry’s development and management of resort and hotel destinations and Class “A” office towers. In addition to Fontainebleau Miami Beach, the company’s portfolio includes Turnberry Isle Miami, a 300-acre, AAA Four Diamond Mediterranean-style luxury retreat, The Four-Diamond Hilton Nashville Downtown and a new JW Marriott hotel in Music City.
In addition, Soffer has entered a joint-venture partnership with LeFrak to develop SoLē Mia Miami, a 184-acre site in North Miami that will include a hotel, luxury condominium residences, a lifestyle center with shopping and dining, and an array of neighborhood-like amenities. When complete, SoLē Mia Miami will be another defining example of Soffer’s mission to build destinations and communities that enhance the quality of life for residents.
Jackie Soffer is the Chief Executive Officer and Co-Chairman of Turnberry, a privately held real estate development group based in South Florida. Founded more than 50 years ago, the company specializes in large-scale lifestyle developments within the hospitality, retail, residential, and office sectors.
Jackie has evolved Turnberry from the regional leader into one of the most creative and dynamic organizations in real estate today. She leads through innovation, combining her passion for retail and hospitality with creative design-led thinking. She first applied this approach at the Aventura Mall, which she transformed from a classic retail shopping mall into one of the country’s premier lifestyle destinations by attracting luxury retailers such Louis Vuitton, Givenchy, Cartier, Gucci, Burberry, Fendi, Tiffany & Co., and Bally and integrating them with museum quality contemporary art by Ugo Rondinone, Donald Baechler, Louise Bourgeois, Friends with You, Daniel Arsham, Jen Stark, and many more.
Soffer continues to magnify this vision with a new tri-level, 315,000 square-foot expansion of Aventura Mall that showcases the next evolution of experiential retail. Designed by world-renowned architect Carlos Zapata, the expansion features substantial site-specific installations from some of the biggest names in contemporary art including Carston Holler & the Haas Brothers, Treats Food Hall featuring Zuuk Mediterranean, My Ceviche, Luke’s Lobster Bar, Shake Shack, Figs & Mozzarella by Todd English, multiple full service restaurant destinations such as Genuine Pizza, CVI.CHE 105, PubBelly Sushi, Serafina, Le Pain Quotidien, Tap 42, Blue Bottle Coffee, the Level Three VIP lounge, flagship retail stores from TopShop, Zara, Apple, Adidas and a beautifully landscaped rooftop terrace and plaza. In addition to the mall, Soffer recently completed a 100,000 square-foot expansion of Destin Commons, an open-air lifestyle center in Northwest Florida and the ground up development of Town Square Las Vegas, a 1.5 million-square-foot super regional lifestyle center located on the Las Vegas Strip.
Soffer recently formed a partnership with LeFrak to develop a 184-acre site along Biscayne Boulevard in North Miami aptly named SoLē Mia. The largest development in North Miami’s history, when complete SoLē Mia will include 1.4 million-square feet of retail, 37 acres of parks, 4,390 residences, crystal lagoons, a hotel, gourmet groceries, dining outlets, and market-leading entertainment and amenities.
Soffer is actively involved in management and development of all Turnberry’s hospitality and residential assets including Fontainebleau Miami Beach, one of the world’s top destination resorts, as well as Turnberry Isle Miami, a 300-acre resort and country club in South Florida, Turnberry Ocean Club Residences, a 154-unit ultra-luxury condominium and JW Marriott Nashville, a 533 room hotel located in downtown Nashville.
In addition to her day-to-day responsibilities for Turnberry, Soffer serves as an Independent Director on the Board of Washington Prime Group, a retail real estate investment trust with a portfolio of 120 enclosed regional malls and open-air lifestyle community centers. She is a member of the University of Miami Board of Trustees, and the Board of Trustees for the Institute of Contemporary Art, Miami.